For the New Year, the BNIC (Bureau National Interprofessionnel du Cognac) suggested to help its own network to discover (or rediscover) the Cognac appellation. In order to do so, the BNIC asked LINEA – the design Agency from the Spirits Valley – to create a Gift Pack containing an EXTRA Cognac. The bottle is similar to the design of little demos used by the cellar masters of the Cognac region to create their blends. Slightly nostalgic, each copy is encapsulated by hand with a wax seal. The labelling stands out and is characterized by its hangtag designed as an element of certification and authenticity. The box is simple and elegant and uses the codes of jewellery. A brass plate warms up the whole creation while remaining a reference to the amber glints of the Cognac eau-de-vie.

customer : BNIC
product : GIFT PACK
market : FRANCE


linea design manager : NATHALIE
development : CÉDRIC