The J&B end of year gift box for 2008 was created by LINEA and uses the Neo-Rock codes of the world of the night. The aluminium canister is attached to a base of yellow coloured injected plastic. The embossing on the front of the canister re-inforces the effect of three Boomer speakers. This also emphasizes the new graphic identity of the famous J&B treated in 3D with drop shadows and strong embossing.

PENTAWARDS – SILVER AWARD ‘BEVERAGES’

customer: DIAGEO
product: J&B SOUND BOX
market: INTERNATIONAL

 

linea design manager: CHRISTOPHE
designer: REMY