Diageo Brazil challenged LINEA to create the packaging for a sake destined for the Brazilian market. The slender, blue tinted glass bottle, and the label printed on cream coloured textured paper with highly embossed black texts  firmly place Jun Daiti in the sector of premium Sake, while the hand drawn visual of a Japanese samurai and the original Kanji calligraphy reinforce the authenticity of the product.

customer: DIAGEO
product: SAKÉ JUN DAITI
market: BRASIL

 

linea design manager: CHRISTOPHE
designer: CÉDRIC
illustratOR: BRICE