Inspired by its Cognac heritage, the new visual identity of ROBERT POUILLOUX cognacs gives voice to this family of distillers. A nod to the old copper plates sealed on the Charente still, the logo reaffirms the expertise of the House. The packaging design reaffirms the brand’s professional dimension for connoisseurs and enlightened amateurs. We worked on the redesign of the identity and the relifting of the collection (VS, VSOP, NAPOLEON, XO).

customer: MAISON POUILLOUX
product: ROBERT POUILLOUX | GAMME COGNACS
market: INTERNATIONAL

 

Deliverable:  IDENTITY, DESIGN PACKAGING
Design Manager: NATHALIE
Designer: JEAN-PHILIPPE