The identity of A de Fussigny is revitalized with the colourful redesign of its range of cognacs. The careful selection of vibrant orange and purple hues sets the distinct personality and tone for this premium brand. The design creates greater visibility and provoked an increase in sales in duty free in Asia and in Eastern Europe.

customer: A. DE FUSSIGNY
product: COGNAC RANGE
market: INTERNATIONAL & TRAVEL RETAIL

 

linea design manager: CHRISTOPHE
designers: CAROLE, REMY